SuperMedia blog

Stay in the loop with the latest articles and news from SuperMedia.

 

 

SuperMedia's Scott Klein Talks About Social Media

August 26, 2010

Superpages.com Drives Business Leads and Exposure to Business Listings by Distributing Online Coupons Through City-Specific Twitter Accounts More coupons are being redeemed and more consumers are searching for online coupons according to reports

DALLAS – Superpages.com® today announced the launch of a new initiative on Twitter to drive more leads to its business listings. At no cost to the business owner, Superpages.com is distributing thousands of coupons it houses from its ...


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Superpages.com Mobile Brings Consumer Protection

August 3, 2010

SuperMedia’s consumer service guarantee lowers the risk associated with hiring contractors, auto body repair shops and thousands of other service-based businesses

DALLAS – SuperMedia LLC has integrated its exclusive SuperGuarantee® program, where services provided by select advertisers on Superpages.com® are guaranteed, into Superpages Mobile applications. Mobile consumers now have an end-to-end experience where they can sign up for the SuperGuarantee, find ...


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SuperMedia Wins Award for SuperGuarantee

August 3, 2010

“Good Guys” also take home community service excellence award for Summer of Good Reads and Good Deeds

DALLAS – Two 2010 Industry Excellence Awards were awarded Sunday night to SuperMedia (NASDAQ:SPMD) by the Yellow Pages Association TM (YPA) at its annual conference and exhibition in Las Vegas. SuperMedia received the awards for innovation, execution and results of its SuperGuarantee® program and the “Summer of Good Reads and Good Deeds” community ...


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EveryCarListed.com Partners with Oodle

August 3, 2010

EveryCarListed.com Partners with Oodle to Provide Automobile Dealers Enhanced Exposure

SuperMedia’s EveryCarListed.com to feature its auto dealer listings on the Oodle Network, which includes Facebook, Walmart.com and 250 other local sites

DALLAS – SuperMedia (NASDAQ:SPMD) announced today EveryCarListed.com® and Oodle have reached an agreement to feature auto-dealer-provided listings on the Oodle Network. The Oodle Network includes marketplaces on social media ...


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Scott Klein Recognizes SuperMedia Executives

August 2, 2010

Senior Vice President – Human Resources Georgia Scaife receives “2010 Most Powerful and Influential Woman of Texas” from Texas Diversity Council; Michael Dunn receives “2010 Ones to Watch” from CIO magazine

DALLAS – SuperMedia (NASDAQ:SPMD) announces two of its executive members, Senior Vice President – Human Resources Georgia Scaife and Chief Information Officer Michael Dunn, are recipients of prestigious honors awarded for their leadership. ...


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Scott Klein Gets Positive Feedback From Businesses

August 2, 2010

SuperMedia clients using the SuperGuarantee shield to further promote their business can attract the many consumers who search for businesses with a guarantee

DALLAS – SuperMedia LLC recently launched ShieldPower, a new licensing program for SuperGuarantee businesses, making it even easier for consumers to spot the ‘Good Guys.’ Qualified businesses can now leverage the power of the SuperGuarantee Shield and use it on their Web sites, company vehicles, business cards, ...


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SuperMedia Strategy Floors Competition

August 2, 2010

Family Business Survives and Thrives Through Tough Economic Times Thanks to New Strategy and Advertising in Verizon Super Yellow Pages

PROVIDENCE, R.I. – Like many parents in Providence, Wendy and Troy Hewes wanted to create something that could be passed down to their children. They just never imagined that “something” would be the fledgling family-run wood flooring business which started in 1967. In September 2004, Wendy saw an opportunity and took over Ace Wood ...


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Ask Learn Hire Connects Buyers and Sellers

July 28, 2010

SuperMedia Connects Buyers and Sellers in New Question, Answer and Lead Generation Social Platform Called “AskLearnHire”

DALLAS – SuperMedia LLC (NASDAQ:SPMD) today beta-launched a lead generation social platform to connect buyers and sellers in category-specific communities. “AskLearnHire” Web sites are designed to reach consumers who research online and make educated local purchase decisions based on online reviews and ratings and the exchange of ...


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SuperMedia Wins Effie Award

July 27, 2010

SuperMedia and TM Advertising Take Home Bronze Effie Award at 2010 North American Gala

DALLAS – Last night SuperMedia (NASDAQ:SPMD) took home yet another accolade for its innovative SuperGuarantee® program with a Bronze 2010 Effie Award in the Media Companies category. SuperMedia and TM Advertising were recognized during the Effie North American Gala in New York City for their effective advertising efforts.

The Effie Awards honor the most significant achievements in ...


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SuperMedia Appoints Chairman of the Board

July 27, 2010

Douglas Wheat, Chairman of AMN Healthcare Services, Inc., To Begin July 1; Interim Chairman, Tom Rogers, Continues to Serve on Board

DALLAS – SuperMedia (NASDAQ:SPMD) today announced the appointment of Douglas Wheat as the chairman of the board, effective July 1. Tom Rogers, who has served as interim chairman of the board since January 1 of this year, will continue to serve on the board. With this appointment, SuperMedia’s board of directors has increased from nine to 10 ...


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Scott Klein of SuperMedia Comments On SuperGuarantee

July 27, 2010

Consumers using Superpages.com, the SuperYellowPages and SuperpagesDirect can trust the contractor, plumber, auto body repair shop and other service providers will get it right or SuperMedia will help make it right.

DALLAS – In celebration of the first anniversary of the SuperGuarantee® program, a national consumer guarantee initiative designed to lower the risk with hiring contractors, plumbers, auto body repair shops and thousands of other service based businesses,* ...


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Always a Great Day for Fort Wayne Business

July 26, 2010

Verizon SuperYellowPages Helps Owner Drive Company from Eighth to First in Home Improvement

FORT WAYNE, Ind. – You will hear it every time you call - - It’s a great day at Windows, Doors & More.

“It takes some people aback,” said Kevin Hunter, owner of Windows, Doors & More. “We live in a world where the negatives take center stage that ‘it’s a great day’ shocks some people. The ...


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SuperGuarantee Goes Mobile

June 6, 2010

supermedia mobileWe have integrated the exclusive SuperGuarantee® program into our SuperpagesMobile® applications. Consumers now have an all-inclusive experience where they can sign up for the ...


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Scott Klein Appoints New SuperMedia CMO

April 12, 2010

Sandra Crawford Williamson’s Impressive and Diverse Marketing Experience to Benefit SuperMedia

DALLAS – Scott Klein SuperMedia CEO announced today the appointment of Sandra Crawford Williamson as Executive Vice President - Chief Marketing Officer, effective immediately. Williamson is responsible for driving market strategy; advertising and marketing communications; customer acquisition; customer conversion and retention; customer research; analytics and database ...


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SuperMedia's Scott Klein Encouraged

April 5, 2010

Product Innovations, Improved Call Counts, Upward Possession and Usage Trending has SuperMedia Encouraged

DALLAS – SuperMedia (NASDAQ:SPMD) Chief Executive Officer Scott Klein and Chief Financial Officer Dee Jones explained why they are encouraged about SuperMedia’s future during a “fireside chat” at the Oppenheimer 2010 Annual Technology, Media & Telecommunications Conference held in Boston, MA yesterday.

Citing increased call counts, product ...


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People Love Coupons!

April 4, 2010

Online consumers value coupons as much as offline consumers do: 80% of them redeemed some type of coupon in the past three months.* Among Web users who clip coupons, e-coupon users stand apart from those who stick to offline sources, having higher incomes and a greater interest in ...


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Scott Klein SuperMedia Archives

February 5, 2010

Scott Klein SuperMedia

Scott Klein CEO of SuperMedia LLC


Scott Klein SuperMedia Newsletters



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Scott Klein of SuperMedia Welcomes New Board Member

January 25, 2010

DALLAS – SuperMedia (NASDAQ:SPMD) (the “Company” or “SuperMedia”) today announced John Slater, a Vice President at investment firm Paulson & Co. Inc. (“Paulson”), has joined the Company’s Board of Directors, effective immediately. With this appointment, SuperMedia’s Board of Directors has increased from eight to nine members.

Slater, like the other members of the Board, was appointed to a term that will expire at the annual ...


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The Making of SuperMedia

January 20, 2010

scott klein supermedia

We kicked off 2010 emerging as a stronger company, changing our name and ringing the bell at NASDAQ.

SuperMedia's game changing initiatives, like the SuperGuarantee® program and the SuperTradeExchange® program, continue to positively impact the lives of ...


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SuperMedia and Scott Klein at NASDAQ

January 6, 2010

SuperMedia Serves Notice at NASDAQ; Small Businesses across America will Grow and Thrive

NEW YORK – SuperMedia CEO Scott Klein today served notice to naysayers, declaring SuperMedia will serve as a “catalyst of commerce” for local businesses across the country. Klein, ringing the Opening Bell at NASDAQ flanked by small and medium business owners, reaffirmed his company’s mission to grow the economy by bringing buyers and sellers together. “I have great ...


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National barter network helping local businesses

January 4, 2010

Every day, more and more businesses are using SuperTradeExchange® to save cash and get new customers. It makes no difference what you do - plumbing, pest control, printing, doctor, lawyer, resort owner, butcher, baker or candlestick maker - you can benefit from our national barter network. Whether you are one of the thousands of small to medium sized businesses taking advantage of the ...


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An Exciting Day For SuperMedia, Scott Klein

January 4, 2010

DALLAS – Idearc Inc. today announced that it has changed its name to SuperMedia Inc. (the “Company” or “SuperMedia”). The new name symbolizes SuperMedia’s renewed focus on providing outstanding products including the SuperYellowPages®, Superpages.com® and SuperpagesDirect™ direct mail products as well as services, such as the SuperGuarantee SM and SuperTradeExchange® Programs, to its clients and consumers ...


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Consumers find the good guys thanks to the SuperGuarantee

January 4, 2010

The early results are in and our SuperGuarantee program is, well...super! As many of you know, our free consumer program kicked off in the spring of last year making it easier to spot the good guys and super businesses that are found exclusively in the Verizon Yellow Pages, Superpages.com and SuperpagesDirect direct mail. Consumers who are hiring contractors, roofers, auto mechanics and other service-provider businesses can count on them to do the job right, or we'll step in and help to make ...


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SuperGuarantee® program
When people see the SuperGuarantee shield in your ad, they'll know they can count on you to do the job right, or we'll step in and help to make it right.



See how we are helping these Good Guys get new customers and retain existing ones...