– Sixth in a 6-post series – This is the final post in my six part series on The Strategy of Answering Questions. My previous post talked about how the toughest of questions can provide great opportunities to get your messages across. But as you may recall from our example, we never developed messages. WeContinue Reading …

Was it Because of Poor Planning or Lousy Execution? – Fifth in a 6-post series – In my previous blog post, I talked about the how to best prepare messaging for business meetings (or interviews) by building a bridge from the question to your message. But how do you answer the really tough questions? ToContinue Reading …

– Fourth in a 6-post series – In my previous post, I talked about how to answer questions correctly and reviewed those questions you don’t have to answer.  At this point in spokesperson training, I ask the participants to take a piece a paper and create three columns, making the middle column much narrower thanContinue Reading …

– Third in a 6-post series – In the previous post, I talked about the rights you have when you agree to an interview or any business interaction. This post focuses on the ways to answer a question. I will even share with you those questions you don’t have to answer.  In the interview training,Continue Reading …

– Second in a 6-post series – In the first post of this series on the Strategy of Answering Questions, I provided an overview on how and why the strategy and tactics used in “spokesperson training” for a media interview could be applied to any business meeting, presentation or conversation. In this post, we willContinue Reading …