About Melissa Shumaker

Melissa Shumaker is a Senior Manager of Marketing Communications at SuperMedia. With a primary focus on B2B marketing, her goal is to create marketing programs that will engage, educate and assist clients interested in growing their small business. She currently manages digital media, email, direct mail and branding initiatives for the company. In addition to B2B marketing, Melissa has managed consumer marketing strategies for several brands including Citigroup, Shell Oil, Associates First Capital and Holiday Inn Worldwide.

Taking Advantage of National Small Business Week

Nat'l Small Biz Week

Day-to-day decisions around running a small business can be very complicated — new marketing options, economic shifts and more.  It’s no wonder National Small Business Week is increasingly becoming a valuable resource that small businesses shouldn’t ignore. What started out as a simple proclamation by the President of the United States 50 years ago isContinue Reading …

Digital Advertising Trends – Advice Straight from the Experts

Digital Advertising Trends - Expert Panel

If you could sit in a room with someone from Google, Facebook, Yext or SuperMedia — what would you ask them about advertising your business locally?  Recently, dozens of small business owners got that chance as four industry experts shared advice on how to advertise successfully in the digital landscape.  A few key bits of adviceContinue Reading …

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