5 Types of Facebook Posts For Local Businesses [Video]

5 Types of Facebook Posts for Local Businesses

When you’re in charge of the Facebook page for your business, the last thing you need is your fans becoming bored with repetitive posts. If you find yourself in a content rut, here are 5 types of posts you can consider writing: 1) Promote Specials or Sales 2) Showcase New Products 3) Support Fellow LocalContinue Reading …

Helping Employees Take Ownership

Customer Focus

What does it mean to take ownership? According to Teri Yanovitch, a former trainer for Disney and current customer-service consultant, “Delivering world class service is not a series of techniques, but it is a culture and way of life within an organization. It requires each employee to take ownership of the customer experience by engagingContinue Reading …

Long Tail Keywords – How People Are Finding Your Website

Long-Tail SEO

So what is a long tail keyword?  The State of Search defines a long tail keyword phrase as having 2 properties that I feel sum it up well.  1) It has to be fairly long, at least 3 words and 2) have a low volume of search requests. Long tail keyword terms rarely make theContinue Reading …

Starting a Successful New Business in 2013

Starting a Successful New Business in 2013

Entrepreneurship is the backbone of the American economy. According to the Kaufman Index of Entrepreneurial Activity, about 543,000 new businesses are started every month in the United States. After evaluating what it takes to start a business, maybe you’ve realized that now may be the time to start a business, so you’ve decided to kissContinue Reading …

Google+ Introduces Communities

Google Plus Communities

Friday, December 7, 2012, Google+ added communities as another feature of their social network. This has further solidified Google’s stance as a social network for like-minded people, as opposed to a network for friends and family, like Facebook. The functionality is solid and it creates the ability to segment posts out of the stream andContinue Reading …

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