http://blog.supermedia.com Giving small businesses local marketing advice Fri, 24 May 2013 13:00:16 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 http://blog.supermedia.com/take-your-small-business-seo-offline/ http://blog.supermedia.com/take-your-small-business-seo-offline/#comments Wed, 22 May 2013 14:00:29 +0000 Vu Thai http://blog.supermedia.com/?p=11213
While the bulk of search engine optimizing is done online, not all of your marketing efforts need to originate online. There are a wealth of ways to get links, buzz, and mentions that are beneficial to your overall SEO campaigns that involve starting out in the “real world”. Sponsor an Event Sponsor a Charity AskContinue Reading …]]> http://blog.supermedia.com/take-your-small-business-seo-offline/feed/ 0 http://blog.supermedia.com/these-practices-will-get-your-website-penalized/ http://blog.supermedia.com/these-practices-will-get-your-website-penalized/#comments Mon, 20 May 2013 19:00:20 +0000 Marion Jacobson http://blog.supermedia.com/?p=11208
First, what is a Google penalty? Google has two types of penalties; algorithmic and manual. Algorithmic penalties are automated and happen as a result of filters Google uses in its algorithm to remove low-quality pages from its search results. Recent updates to Google’s algorithm have been called Panda, Penguin and the-not-yet-implemented Penguin 2.0. Manual penaltiesContinue Reading …]]> http://blog.supermedia.com/these-practices-will-get-your-website-penalized/feed/ 0 http://blog.supermedia.com/on-page-seo-essential-elements/ http://blog.supermedia.com/on-page-seo-essential-elements/#comments Tue, 07 May 2013 17:08:57 +0000 Vu Thai http://blog.supermedia.com/?p=11159
Before you even think about links, and blogging, and distribution, you need to be able to build a solid foundation for your SEO campaigns first. In an infographic from Backlinko, they list 12 key on-page SEO factors that every ranked page should have. What is on-page SEO? It is exactly what you would think itContinue Reading …]]> http://blog.supermedia.com/on-page-seo-essential-elements/feed/ 0 http://blog.supermedia.com/keywords-still-matter-to-the-search-engines/ http://blog.supermedia.com/keywords-still-matter-to-the-search-engines/#comments Mon, 06 May 2013 20:42:27 +0000 Marion Jacobson http://blog.supermedia.com/?p=11150
If you have a business website, you’ve undoubtedly heard about keywords and recently you may have heard that keywords don’t really matter. At its most basic, a keyword can be one word or a phrase and has always been used to describe the main topic of a piece of content, usually a web page. OnceContinue Reading …]]> http://blog.supermedia.com/keywords-still-matter-to-the-search-engines/feed/ 0 http://blog.supermedia.com/how-to-improve-your-content-for-seo/ http://blog.supermedia.com/how-to-improve-your-content-for-seo/#comments Wed, 01 May 2013 13:00:35 +0000 Vu Thai http://blog.supermedia.com/?p=11125
We all know by now that content wears the crown in the online universe. In this new world order of SEO, quality content will dominate the kingdoms. The people at ContentVerve released their 10 tips for writing content that will be successful for SEO in 2013 and beyond. Integrating these 10 tips into your contentContinue Reading …]]> http://blog.supermedia.com/how-to-improve-your-content-for-seo/feed/ 0 http://blog.supermedia.com/how-to-do-seo/ http://blog.supermedia.com/how-to-do-seo/#comments Thu, 25 Apr 2013 18:58:05 +0000 Vu Thai http://blog.supermedia.com/?p=11118
Many SEO techniques and tactics have changed over the past couple of years due to Google’s ever-changing algorithms. As a business owner, keeping up with your brick and mortar obligations plus your online presence can be a daunting task. Here’s a guide to help you get started and to help you maintain your online visibility.Continue Reading …]]> http://blog.supermedia.com/how-to-do-seo/feed/ 0 http://blog.supermedia.com/google-authorship-and-small-businesses/ http://blog.supermedia.com/google-authorship-and-small-businesses/#comments Tue, 16 Apr 2013 13:00:00 +0000 Vu Thai http://blog.supermedia.com/?p=11006
As a small business owner, you’ve been told that “content is king” and for the past few months you’ve been furiously producing unique and refreshing content for your website. You’ve been told that all this content will give your site improved SEO, produce more site traffic and get more customers. You search for your keyContinue Reading …]]> http://blog.supermedia.com/google-authorship-and-small-businesses/feed/ 0 http://blog.supermedia.com/a-better-setup-of-google-local-for-small-business-owners-in-5-steps/ http://blog.supermedia.com/a-better-setup-of-google-local-for-small-business-owners-in-5-steps/#comments Tue, 02 Apr 2013 13:00:41 +0000 James Johnson http://blog.supermedia.com/?p=10959
A solid Google+ Local listing (formerly known as Google Places) for your business is very necessary to online and mobile marketing for your business.  If you’re a brick and mortar shop or even a business that operates out of your home, your local listing within the Google local database is essential to your marketing mix. Continue Reading …]]> http://blog.supermedia.com/a-better-setup-of-google-local-for-small-business-owners-in-5-steps/feed/ 0 http://blog.supermedia.com/use-google-search-operators-as-an-smb/ http://blog.supermedia.com/use-google-search-operators-as-an-smb/#comments Fri, 29 Mar 2013 13:00:20 +0000 John Oren http://blog.supermedia.com/?p=10947
What is a “Google Search Operator” you ask? We use Google every day, almost as instinctively as we grab for the car keys or change the station on the television – but did you know that there are certain modifiers that can be added to a search that completely change the results you get?  ThisContinue Reading …]]> http://blog.supermedia.com/use-google-search-operators-as-an-smb/feed/ 3 http://blog.supermedia.com/google-pagerank-linkbuilding-and-your-business/ http://blog.supermedia.com/google-pagerank-linkbuilding-and-your-business/#comments Wed, 20 Mar 2013 16:17:33 +0000 Marion Jacobson http://blog.supermedia.com/?p=10935
According to ComScore, last month 67.5% of all searches on the Internet in the U.S. were done with Google. They have consistently held the lion’s share of the search market for years. That’s the reason you need to pay attention to the various ways Google can help or hurt your company’s visibility online. One majorContinue Reading …]]> http://blog.supermedia.com/google-pagerank-linkbuilding-and-your-business/feed/ 2