A solid Google+ Local listing (formerly known as Google Places) for your business is very necessary to online and mobile marketing for your business. If you’re a brick and mortar shop or even a business that operates out of your home, your local listing within the Google local database is essential to your marketing mix. Continue Reading …
What is a “Google Search Operator” you ask? We use Google every day, almost as instinctively as we grab for the car keys or change the station on the television – but did you know that there are certain modifiers that can be added to a search that completely change the results you get? ThisContinue Reading …
According to ComScore, last month 67.5% of all searches on the Internet in the U.S. were done with Google. They have consistently held the lion’s share of the search market for years. That’s the reason you need to pay attention to the various ways Google can help or hurt your company’s visibility online. One majorContinue Reading …
There’s no point writing about stuff on your website or business blog if no one is looking for any information on it. Right? So how do you know what people are interested in reading about? How do you know what you should be writing? Take a little time to do some keyword research. Google willContinue Reading …
Search Engine Optimization and the people who profess to be “experts” at it, still suffer from a sketchy reputation. There have been years and years now of controversy and debate, a fire that is constantly fueled by hyperbole, jargon, ludicrous claims and unfair accusations. Many would have you believe that it is such a complexContinue Reading …
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