Online and offline, businesses today face so many challenges when it comes to being effective and successful. It’s not just about marketing or advertising—it’s also about running your business, dealing with employees, dealing with taxes and government regulations, working with vendors and contractors and so much more.
While the bulk of search engine optimizing is done online, not all of your marketing efforts need to originate online. There are a wealth of ways to get links, buzz, and mentions that are beneficial to your overall SEO campaigns that involve starting out in the “real world”. Sponsor an Event Sponsor a Charity AskContinue Reading …
In case you’re wondering if it’s worth the time and effort to have a blog for your business, consider these compelling numbers: Blogging gets 55% more web traffic and 70% more leads. Blog posts that are shared on social media get 149% more inbound links. Using numbers from the MIT Sloan School of Management 2013Continue Reading …
There is sometimes a disparity in how we present ourselves offline and online in business. It can be hard to translate everything you do offline into the online world but it is a goal worth striving for. As people continue to engage more with businesses online it is very important that you have the veryContinue Reading …
Lead management is important to any business, and especially a small business. Over the years, it has become apparent that it is all about the list for a marketing campaign to be successful. A lead list allows businesses to have someone to contact and sell to, regardless of what is being sold. It also providesContinue Reading …
Uh oh. Ever have that feeling—the sense of dread of knowing that you messed up? And not just a little bit—a HUGE error. We’ve all done it. But when we make a major mistake, what can we do to help fix it? Julie Shenkman, a writer for EmploymentMatrix.com said in an article, “…sometimes the makingContinue Reading …
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