One Small Business’s Approach to Social Media — with Impressive Results

Out of Print has a unique product and a unique approach to social media. The New York-based retail company takes the covers of the world’s most beloved books and puts them on T-shirts, phone cases and more. Their products are online and available wholesale, and for every item sold, they donate one book to a community in… Read More

small business facebook page

Twitter’s New Profiles: In-Depth Overview

Like many social networks, things on Twitter are changing. They have started rolling out a new design to their pages on Tuesday to a small portion of their users. The new design so far has been activated mostly for celebrities or new users, but it’s coming to everyone soon.  The tweaks come mostly to Twitter’s… Read More

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Quick Content Marketing

Content Marketing. You hear a lot about how you need to have good, relevant content on your website. You need to make sure that it’s up to date and that you are continually adding new content in a timely way. You hear that you need to write 500 words a day and have a regular… Read More

Quick Content Marketing

Guide to Customer Relationship Management Software for Small Business

Customer relationship management software, CRM software, sales force automation software, leads management software, contact management software, channel management software. Many names, many vendors but bottom line these tools should help you organize your sales operation so you miss fewer sales opportunities and close more deals – without driving you to the vendor’s help desk.  We… Read More

Nimble CRM Software Screenshot Montage

7 Things You Should Never Do on a Small Business Blog

Business blogs have become more ubiquitous than big hair in Texas. But just because everyone is blogging these days doesn’t necessarily mean that they’re doing it right. Whether you’re an old pro or a blogging newbie, it’s still all too easy to fall into some of these common blogging bloopers. All Promotion, All the Time… Read More

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Twitter’s New Profiles: In-Depth Overview

TwitterHeader

Like many social networks, things on Twitter are changing. They have started rolling out a new design to their pages on Tuesday to a small portion of their users. The new design so far has been activated mostly for celebrities or new users, but it’s coming to everyone soon.  The tweaks come mostly to Twitter’sContinue Reading …

Follow-Up: Facebook Ad Audience Targeting

Targeting

In February, I wrote a post titled “Updates Coming to Facebook Ad Audience Targeting” that covered updates to the location and demographic options in the Facebook ad interface. At the time, I still didn’t have the full picture of what Facebook would be providing in these updates. The updates have arrived, so now I’ll fillContinue Reading …

Quick Content Marketing

Quick Content Marketing

Content Marketing. You hear a lot about how you need to have good, relevant content on your website. You need to make sure that it’s up to date and that you are continually adding new content in a timely way. You hear that you need to write 500 words a day and have a regularContinue Reading …

Guide to Customer Relationship Management Software for Small Business

Nimble CRM Software Screenshot Montage

Customer relationship management software, CRM software, sales force automation software, leads management software, contact management software, channel management software. Many names, many vendors but bottom line these tools should help you organize your sales operation so you miss fewer sales opportunities and close more deals – without driving you to the vendor’s help desk.  WeContinue Reading …

The Best and Worst Times to Send Your Emails [Infographic]

email marketing 1

What’s the best time of day to send a marketing email? The fine folks at Pure360 have examined the patterns of consumer responses to email marketing messages throughout the work day, and compiled their findings in this snazzy infographic. Some interesting takeaways: The “best” time to send depends entirely on what it is you’re promoting.Continue Reading …

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